Hospital Project Market Research & Project Feasibility Studies

A hospital is a significant investment that brings with it significant risks from a monetary and operational perspective.  Hence, careful market research is required to mitigate these risks and to determine the viability of the project. 

In this regards, our consultants in tandem with qualified field workers will work with the client to prepare this report in order to help the investor determine the objectives of the project with clarity including the type of services to be provided (e.g. secondary care/tertiary care), preliminary building plan & key equipments, and also different scenarios laying out the risk-reward dynamics.

Key deliverable for this advisory work would be a feasibility report highlighting the following:

  1. The potential of the planned institution
  2. The medical facilities that are lacking and the service gaps to be filled
  3. The decision making patterns and trends of target patient groups
  4. Competition from existing hospitals and potential new entrants

Based on the above observations and findings, a detailed project feasibility report will be prepared providing the rationale and the support for that rationale to pursue a specific project from the feasibility phase, pre-construction, construction and occupancy through investment and technical management and also to suggest possible alternative solutions, with the following key recommendations:

  1. Required medical departments
  2. Required medical equipment
  3. Required human resources
  4. Project financial performance
  5. Completion date
  6. Planned future expansions

The feasibility report is a dynamic integration of financial investment, technical data, HR considerations and thorough output with return on investment (ROI) consideration in the project, designed to accommodate any change to assumptions or to incorporate new information.  This report will be prepared in close consultation with our clients e.g. architect, construction consultant and others.